Grow your student enrollments at Brazil’s leading international student fair

The numbers speak for themselves. In September 2016, over 27,000 students, parents and executives visited Salão to meet more than 115 institutions from 20 countries. Organisations such as Education USA, Education Ireland, EduCanada, Campus France, Universities Portugal and almost every major educational agency in Brazil participates in Salão.

Held across the major cities of Brazil, Salão do Estudante is the leading international student recruitment fair in Brazil and one of the most prominent and successful education fairs in the world.

Without doubt, the leading international student recruitment fair in Brazil. Salão do Estudante connects enthusiastic students looking to study abroad with schools and universities from across the globe. Since the needs of students are as varied as the students themselves, a vast range of institutions are present each year.

A huge source of international students, with a population of over 200 million and a-growing economic power, Brazil is replete with ambitious young men and women.  Many thousands of them descend upon our fairs each year, making these events some of the most fundamental in the region.

Now in its 22nd year, Salão has become a focal point for some of the largest education agencies in the world, testament enough to Salão’s global reach and influence. If you are interested in recruiting students from Brasil, Salão is an essential and unmissable event to include in your recruitment plans.

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  • 27,500 visitors over 7 days
  • Integrated program of visits to premier High Schools
  • Meet students planning to study abroad as well as parents.
  • Collect student data and increase conversions
Dates City Country Standard Rate
28 Sep 2017 Porto Alegre Brazil US$1,900
30 - 1 Oct 2017 São Paulo Brazil US$4,200
2 Oct 2017 São Paulo fairs in 2 High Schools Brazil US$850
3 Oct 2017 Rio de Janeiro Brazil US$3,300
4 Oct 2017 Rio de Janeiro Barra Brazil US$2,700
5 Oct 2017 Belo Horizonte Brazil US$2,700
7 Oct 2017 Curitiba Brazil US$2,700
10 Oct 2017 Salvador Brazil US$2,700
Porto Alegre
28 Sep 2017
São Paulo
30 - 1 Oct 2017
São Paulo fairs in 2 High Schools
2 Oct 2017
Rio de Janeiro
3 Oct 2017
Rio de Janeiro Barra
4 Oct 2017
Belo Horizonte
5 Oct 2017
7 Oct 2017
10 Oct 2017

What's included?

Each exhibitor will receive (click below to see details):

Fully fitted exhibition stand

Free Student Scanner App

Save on accommodation

Marketing campaign

Brand exposure

Extra services

BMI provides the following optional services to make your participation easy and successful:

Print in Brazil

Lost in translation

Printing of stand graphics

How we connect you with the right students

BMI deploy a multi-channel marketing strategy that is based on the individual recruitment needs of each of our participating exhibitors. By utilizing the following channels, we connect you with students who are in the final stages of choosing their international course and institution.

  • Search Engine Marketing Campaign
  • Strong Networks
  • On Campus Promotion
  • Targeted Advertising
  • Direct Access to Affluent Families

Visitor Statistics

Salão do Estudante - March 2017


São Paulo 16.893
Rio de Janeiro - Copa 5.732
Rio de Janeiro - Barra 3.857
Curitiba 3.924
Belo Horizonte 3.715
Salvador 3.496
Porto Alegre 2.887
Total 40.504

When do they plan to study?

Within 3 months 16%
3 - 6 months 28%
In 6 months - 1 year 36%
In 1 year or more 20%

Where they want to study?

Argentina 23%
Australia 27%
Balgium 8%
Canada 39%
Chile 15%
China 17%
Colombia 9%
Denmark 9%
Finland 10%
France 21%
Germany 17%
Holland 14%
Ireland 27%
Italy 17%
Japan 13%
Malaysia 10%
Malta 17%
Mexico 11%
New Zealand 14%
Peru 8%
Poland 11%
Portugal 29%
South Africa 22%
Spain 20%
Sweden 10%
Switzerland 13%
Turkey 9%
UK 24%
Uruguay 7%
USA 41%

Courses they want to take

Language Courses 48%
Undergraduate 23%
Postgraduate Courses 21%
Customised / Certificate 18%
MBA 17%
High School 16%
Media, Film & Entertainment 16%
Tourism & Hospitality 13%
Summer Courses / Simmer Camps 13%
Art & Design 12%

Organisations who frequently participate

Media Partners & Sponsors