Grow your student enrollments at Brazil’s leading international student fair

Brazil’s best-known international student recruitment fair since 1994.

The numbers speak for themselves. In September 2017, 26,000+ students, parents and executives visited Salão to meet 115+ institutions from 20+ countries.

Held across the major cities of Brazil, Salão do Estudante is one of the most prominent and successful education fairs in the world.

Organisations such as Education USA, Education Ireland, Australian Embassey, Campus France, Universities Portugal and almost every major educational agency in Brazil participates in Salão. Without a doubt, Salao is an essential, unmissable event to include in your recruitment plans.

Salão do Estudante connects enthusiastic students looking to study abroad with schools and universities from across the globe. Since the needs of students are as varied as the students themselves, a vast range of institutions attend each year.

A huge source of international students, with a population of over 200 million and a growing economic power, Brazil is replete with ambitious young men and women.  Each year thousands of students use  Salão do Estudante as their opportunity to find their course abroad, making these events some of the most fundamental in the region. 

Since 1994, Salão has been a focal point for some of the largest education agencies in the world, testament enough to Salão’s global reach and influence.  

Visit exclusive high schools.

Combine your main student fair trip by joining BMI’s fairs that take place in top private high schools in São Paulo.

To bolster your recruitment efforts, BMI takes a limited number of accredited institutions to visit international/bilingual high schools which have been carefully selected for their quality curriculum and their enthusiasm to proactively prepare their students for studying abroad.

At each school, you will participate in an on-campus mini-fair that will directly connect you with senior students, parents and high school counsellors.

Limited Availability!

These visits are only for exhibitors participating in Salão do Estudante and are limited to 15 international education institutions.

Learn More
  • 26,000 visitors over 8 cities
  • Integrated program of visits to top private High Schools
  • Meet students planning to study abroad as well as parents
  • Collect student data using the free BMI Smart Scan App & increase conversions
Dates City Country Standard Rate Early Bird Rate - Ends July 14th
16 Sep 2018 Belo Horizonte Brazil US$2700 US$2430
18 Sep 2018 Porto Alegre Brazil US$1900 US$1710
20 Sep 2018 Curitiba Brazil US$2700 US$2430
22 Sep 2018 Brasilia Brazil US$2700 US$2430
23 Sep 2018 Salvador Brazil US$2700 US$2430
26 Sep 2018 Rio de Janeiro (Barra Tijuca) Brazil US$2700 US$2430
27 Sep 2018 Rio de Janeiro Brazil US$3300 US$2700
29 - 30 Sep 2018 São Paulo Brazil US$4200 US$3800
1 Oct 2018 São Paulo fairs in 3 x High Schools Brazil US$850 US$680
Belo Horizonte
16 Sep 2018
US$2700 US$2430
Porto Alegre
18 Sep 2018
US$1900 US$1710
20 Sep 2018
US$2700 US$2430
22 Sep 2018
US$2700 US$2430
23 Sep 2018
US$2700 US$2430
Rio de Janeiro (Barra Tijuca)
26 Sep 2018
US$2700 US$2430
Rio de Janeiro
27 Sep 2018
US$3300 US$2700
São Paulo
29 - 30 Sep 2018
US$4200 US$3800
São Paulo fairs in 3 x High Schools
1 Oct 2018
US$850 US$680

Your 5-star BMI experience includes:

Each exhibitor will receive (click below to see details):

Private Stand

BMI SmartScan App

Free Promotion

Brand exposure

Making your event experience easy and successful

To help reduce the workload, BMI offers a range of support services making your fair experience easier, less stressful and more cost effective.

Print in Brazil

Lost in translation

Printing of stand graphics

Save on Hotels

How we connect you with the right students

BMI deploy a multi-channel marketing strategy that is based on the individual recruitment needs of each of our participating exhibitors. By utilizing the following channels, we connect you with students who are in the final stages of choosing their international course and institution.

  • Search Engine Marketing Campaign
  • Strong Networks
  • On Campus Promotion
  • Targeted Advertising
  • Direct Access to Affluent Families

Visitor Statistics

Salão do Estudante - March 2017


São Paulo 16.893
Rio de Janeiro - Copa 5.732
Rio de Janeiro - Barra 3.857
Curitiba 3.924
Belo Horizonte 3.715
Salvador 3.496
Porto Alegre 2.887
Total 40.504

When do they plan to study?

Within 3 months 16%
3 - 6 months 28%
In 6 months - 1 year 36%
In 1 year or more 20%

Where do they want to study?

Argentina 23%
Australia 27%
Balgium 8%
Canada 39%
Chile 15%
China 17%
Colombia 9%
Denmark 9%
Finland 10%
France 21%
Germany 17%
Holland 14%
Ireland 27%
Italy 17%
Japan 13%
Malaysia 10%
Malta 17%
Mexico 11%
New Zealand 14%
Peru 8%
Poland 11%
Portugal 29%
South Africa 22%
Spain 20%
Sweden 10%
Switzerland 13%
Turkey 9%
UK 24%
Uruguay 7%
USA 41%

Which courses do they want to take?

Language Courses 48%
Undergraduate 23%
Postgraduate Courses 21%
Customised / Certificate 18%
MBA 17%
High School 16%
Media, Film & Entertainment 16%
Tourism & Hospitality 13%
Summer Courses / Simmer Camps 13%
Art & Design 12%

Organisations who frequently participate

Media Partners & Sponsors